Hummingbird’s Unsung Impact on Local Search
Though I no longer actively consult for clients, there seems to have been a significant qualitative shift in local results since Google’s release of Hummingbird that I haven’t seen reported on search...
View ArticleBecoming A Brand By Emulating Other Brands: Interview With Ryan Jones by...
As part of our SEJ interview series, Ryan Jones at SapientNitro discusses how you can build your brand by emulating other brands. As part of his day job Ryan manages SEO for several large, Fortune 500...
View ArticleA New Geo-Targeting Best Practice: Segment Out Location Types into Separate...
I love reading PPC-related blog posts that are outside of the norm and lead to potential new best practices. An example of this was a blog written by Ginny Marvin on Search Engine Land called Google...
View Article10 Reasons Why You Should Quit Twitter by @albertcostill
In July 2006, Jack Dorsey, Evan Williams, Biz Stone and Noah Glass launched Twitter. The 140 characters micro-blogging site quickly exploded into one of the most sites in the world. By 2013, the...
View ArticleSearchCap: The Day In Search, December 23, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Use Google Keyword Research To Target The Long Tail In Local...
View Article6 Tips For a Stronger Mobile Presence on Search Engines by @Rocco_Zebra_Adv
Credit: Author created with Screenshot from Adwords.Google.com Tailoring mobile ad strategies to mirror each diverse mobile user population is becoming more important than ever. This includes...
View ArticleOptimize PPC Campaigns For Call Tracking With New Acquisio Tool: Interview...
As part of our SEJ interview series, Marc Poirier of Acquisio joins us to talk about a new tool launched by his company for PPC call tracking management. Acquisio has been working with various call...
View ArticleTwitter Search Gets Better, More Useful, With New Search Filters by...
Twitter announced on, of all places, Twitter yesterday that they are bringing new filters to the desktop version of their social network: We’re bringing new filters to search on...
View Article5 Types of Sites That Could Benefit from Broken Link Building by @AlesiaKrush
Like a prodigal family member, broken link building got re-embraced by SEOs after the series of Google algorithm updates known as Penguin. Google Penguin and a slew of manual actions Google took...
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